Speaking Millennial
Winning your next generation of clients
Life Insurance Awareness Month is a powerful reminder that life insurance can provide a wide array of benefits, regardless of an individual's age, lifestyle, or background. There are 53 million Millennials and Gen-Zers (ages 18 to 42) in the U.S. today who need, or need more, life insurance.1 Transamerica is proud to offer the dedicated support and resources you need to help get your next generation of clients protected. From term to perm, we have you covered.
Erin Lowry collaboration
To help you connect with this promising market segment, we collaborated with Erin Lowry, author of the four-part Broke Millennial series and a trusted financial translator to Millennials and Gen-Zers around the country.
Erin has been featured in The New York Times, The Wall Street Journal, on CBS Sunday Morning, and on CNBC.
Agent Guide
Erin Lowry shares her wisdom on how to best engage with your next generation of clients and help build your book of business.
Client Education Flyer
To help start the life insurance conversation with your Millennial clients, share this flyer with them to demonstrate the need and get the gears turning.
Webinar: Speaking Millennial
Did you attend our special webinar? Erin shared valuable insight on financial strategies specifically geared for Millennial clients. What's most important to them? What stands in their way? How can you help? Watch the replay to find out.
Social Media
For Millennial and Gen-Z clients, it's no secret that social is where it's at. Connect with them and start prospecting with our free social media resources.
Social Media University
Class is in session: Visit our free Social Media University page and explore topics ranging from basic to advanced to maximize your prospecting efforts online.
Pre-Built Social Media Campaign
To help you reach Millennial clients, we've prepared a "campaign-in-a-box" with pre-written social media posts designed to resonate with this audience.
Prospect like a pro
Explore our additional resources to help meet the needs of Millennial clients and demonstrate your commitment.
Millennial Prospecting Letter
Everyone's needs are different, and Millennials are no exception. This prospecting letter breaks down the value of life insurance for this promising market segment.
Life Insurance Checklist
For first-time buyers shopping for life insurance, finding the right policy can be stressful. Use this checklist to ensure all their bases are covered.
Transamerica is built to keep promises for generations to come.